The Five Days of Black ‘Friday’: Election Behind Them, Consumers Expected to Spend, Spend, Spend

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The Five Days of Black 'Friday': Election Behind Them, Consumers Expected to Spend, Spend, Spend

Black Friday isn’t just on Friday anymore.

The annual holiday mega-retail event began Thanksgiving evening in many stores, and the corresponding deals, continuing through the weekend, are predicted to yield the biggest Black Friday sales in history.

In its annual holiday shopping forecast, the National Retail Federation expects holiday sales to increase 3.6 percent — higher than the seven-year average since the Great Recession. The growth is expected to create 690,000 new seasonal jobs as consumers relieved that a nasty presidential campaign is behind them open their wallets, the federation said.

Caity Jackson of Lima, Ohio, was one of many who got an early start by walking off her Thanksgiving turkey dinner at Lima Mall on Thursday.

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